The time association rule directly affects what you should be spending, and how big of lofty a gift you should be looking at. Opting for smaller gifts is better for a short relationship time, whether you’re dating or just friends. If I have a friend for six weeks, and I knew their birthday was coming up, I’m going to get them something small that’s half-obligatory, half “Hey, we’re buds, have something nice.” The longer you know or are with someone, the higher the expectation is on the gift.

At Rex London we create original and colourful gifts for children. Find the perfect kids gift in our range of traditional toys, games, puzzles and crafts, suitable for girls and boys of all ages. From party bag fillers to stunning Christmas gifts, we have children's presents for every occasion and budget. Hosting a children's birthday party? We have all the kids' party kit you need including party invites, paper plates, candles, face masks and cupcake cases. Rex London is your one-stop shop for kids gift ideas.
So you’ve gone to all the trouble to find what you thought was the perfect gift, only to read the expression on their face, and thank the stars above that you kept that gift receipt or proof of purchase. This is where you’ll have to pay serious attention to shopping online. Buying from stores that have brick and mortar establishments nearby will allow you to go with them, and physically exchange the gift for one of two things: store credit, or an item of equal or lesser value.
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